TENSIONS are building as the two national ophthalmic trade fairs draw near – SILMO Sydney 2017 on 9-11 March and ODMA 2017 on 7-9 July.
From the exhibitors’ aspect, it’s all about attendance numbers, with claims and counterclaims no doubt to soon be made by the sponsors and/or organisers.
There’s big money at stake, particularly for the winner of the two-horse race, although the runner-up shouldn’t actually go broke.
Both fairs are being held at Sydney’s new International Exhibition Centre, Silmo first up and ODMA four months later.
Surprisingly, so far there’s been little promotion by either, apart from some predictable blather as well as some negative claims by one about the other.
Which one? Not saying; at least not yet.